Summary of Planning in Business Studies
Importance of Planning
- Provides direction for action.
- Reduces risks of uncertainty by preparing forecasts.
- Minimizes overlapping and wasteful activities.
- Promotes innovative ideas.
- Facilitates decision making by evaluating alternatives.
- Establishes standards for controlling performance.
Features of Planning
- Futuristic: Involves looking ahead and preparing for future events.
- Decision Making: Involves choosing from various alternatives.
- Mental Exercise: Requires logical and systematic thinking.
Limitations of Planning
- Leads to rigidity and reduces creativity.
- Involves huge costs and is time-consuming.
- Does not guarantee success due to unforeseen factors.
Steps in the Planning Process
- Setting Objectives: Define desired future positions.
- Developing Premises: Make assumptions about the future.
- Identifying Alternatives: Explore various courses of action.
- Evaluating Alternatives: Weigh pros and cons of each option.
- Selecting an Alternative: Choose the best plan to implement.
- Implementing the Plan: Put the chosen plan into action.
- Follow-up Action: Monitor progress to ensure objectives are met.
Types of Plans
- Objectives: Desired future positions.
- Strategy: Broad contours of the organization's business.
- Policy: General statements guiding actions.
- Procedure: Routine steps for carrying out activities.
- Rule: Specific statements dictating actions.
- Programme: Detailed statements about projects including objectives and resources.
- Budget: Numerical expression of expected results.